SS Fling x ION x ELLE

April 20, 2015
With Spring/Summer’s vibrant colours and unique patterns, one can never resist to take a peek into the latest collection of the boutiques nowadays. Together with ION Orchard and Elle Singapore, my friend, Yen, and I had an interactive and conducive learning experience at Spring/Summer Fling 2015 hosted by the renowned fashion stylist Furqan Saini and one of the best social influencers in Singapore, Jessica Tham.

Instead of the usual talk and fashion show, we have had a first hand experience of the workshop through roving around the mall and shop-hopping. We went to four different shops and had our “lecture” on the spot. What I love the most was that we did not just stand there and watch the hosts. The team, actually, asked the participants to hop on in in play-dress up. We were able to touch and see what were the fabrics  and ingredients of the latest trend in fashion and cosmetics. It was something I looked forward in experiencing to when I saw this event online. The best part was when they held the on the spot contest at the Kurt Geiger shoe store which gave everyone a chance to not only try on the fabulous shoes, but to also interact with one another through taking photos. Aside from that, no one left empty handed as all the 30 participants brought home a bag full of freebies- from latest Elle magazine issue to cosmetic samples from YSL etc. What a fantastic event!
Thank you so much, Elle Singapore, ION Orchard, Furqan, Jessica, and everyone behind this awesome workshop!

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First stop:  Warehouse
This shop offers so much that I regret not ever shopping here. Their whole collection for Spring/Summer is to die for. Not only do they have clothes for all ages, but they also have gorgeous pieces that should definitely be in everyone’s closet. MUST GO BACK AND BUY.

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Second stop: Marciano by Guess
Guess will always be Guess. Their products are already a fashion staple- from their jeans to their accessories. Their new line named Marciano offers a variety of clothes that you can wear from daytime to night-time. Totally chic and something new!

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Third stop: Kurt Geiger
A way to a woman’s heart is to give her more shoes, agree or not? Who would not love these beauty? Apart from the shoes’ trendy and classy styles, I heard that their shoes are comfortable to wear. I’m excited now to wear and strut the nude pumps that I have won from the event! Yes you read it right! The most exciting part and truly unexpecting was when they had a little game during the lecture in the store. All we had to do was to take a photo with any shoe in the store, post the photo in Instagram, write the hashtag KurtGeigerSG and iongraphy, and get the chance to win a pair of shoes of your choice at the end of the event. I was one of the lucky winners and it was truly overwhelming. The last photo was my winning pose!

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Fourth and last stop: Fresh
With its natural ingredients and luscious smell, Fresh has won our hearts ten times over. One of my colleagues has recommended Fresh’s lip bar before and I must say, it is very impressive. Apart from a wide array of colours that you can choose from, the lip bars work its magic in a snap. Who wouldn’t want kissable lips that can last the whole day?
During the lecture, Fresh demonstrated the use of their facial scrub and lip moisturizers. Seeing the before and after appearance, boy, the product did a splendid job.

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I love the Spring/Summer trend this year and it sure is exciting to dress up and mix and match my wardrobe to urban jungle, stripes, fringe, gingham, suede, crochet and laces, denim, maxi dresses, flared jeans and prints, cold shoulder, sporty chic, and of course, floral patterns. Not to mention to keep the shoe game strong, be in the loop with a pair of 70’s-inspired platforms, sporty slides, ankle wrap heels, multi-colored shoes, bold mules, woven footwear, and knee-high gladiator sandals. Also, don’t forget our colour of the year, Marsala.
For the closing remarks, the hosts announced the winners for the Kurt Geiger shoe contest and they also handed out the freebies for everyone who participated in the event. Once again, thank you so much for enriching our knowledge in fashion and for giving us this once in a lifetime opportunity to be part of a successful and fun event!

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